We make ecommerce companies more profitable.
We improve the parts of the business that determine growth, margin and cash.
We do the work in 30 days.
You pay us from the profit we create.
If we do not produce the agreed result, you do not pay.
Average is not good enough.
In ecommerce, average companies lose money.
Companies in the top 10% often look successful from the outside and still struggle to produce consistent profit.
Even companies in the top 1% can stall because one part of the business improves while another becomes the new constraint.
To keep growing, the company has to make better decisions across product, pricing, acquisition, conversion, retention, operations and finance at the same time. That is what Lyberty does.
Growth rarely depends on one big idea.
It usually depends on improving many things together.
A stronger offer improves conversion.
Better conversion lowers the cost of acquiring a customer.
A higher repeat purchase rate makes more acquisition channels profitable.
Better forecasting reduces inventory risk.
Better reporting helps the company move faster with less capital.
Each improvement may look small on its own. Together, they can change the company.
Most agencies work on one part of the business. Most consultants tell you what should change and leave your team to do it.
Lyberty looks at the whole company, decides what needs to improve and does the work.
We optimize everything that matters.
We study the business as it is.
We find where revenue is being lost, where margin is being wasted and where the company is moving too slowly. Then we fix it.
That may mean changing the offer, pricing, campaigns, retention, product mix, reporting, inventory decisions, market strategy or the way the company operates.
We do not sell a fixed list of services. We do what the business needs to grow profitably.
Speed matters.
A good decision made six months late is often worthless.
Most companies know what they should improve. They do not have enough time, people or money to improve everything that matters at once.
HISTORICALLY, SPEED CAME FROM SPENDING MORE
More people.
More agencies.
More software.
More management.
Lyberty has built the systems required to do the work without asking the company to build another team around us. We move quickly because the process is already built.
We use automation where it improves the result. We use judgment where judgment matters.
Speed without quality is expensive.
Doing more work faster does not create an advantage if the work is average.
The research has to answer the right question.
The analysis has to use the right data.
The strategy has to account for what will happen across the rest of the business.
The creative has to be good enough to win.
The execution has to be accurate.
The result has to be measured properly.
This is where most firms fail. They are either thoughtful but slow, or fast but inconsistent.
Lyberty is built to deliver both.
We do not blame the client.
Agencies often say the result was outside their control. They blame:
Those things may affect the result. They are also the reason the company hired outside help.
Lyberty takes responsibility for finding the constraint and dealing with it.
We do not hand you a list of reasons the work could not be done. We tell you what needs to happen, then we do it.
Trust comes after results.
You should not trust us because the website sounds confident. You should trust us after we do what we said we would do.
That is why we take the risk first. We invest the time, systems and operating capacity required to improve the company. You pay us from the additional profit.
If we do not produce the agreed result, you do not pay.
You can leave at any time.
You keep the work.
The terms, on one page.
THE RESULT
We agree on the result. We agree on how it will be measured.
THE WORK
We complete the first round of work within 30 days.
UPFRONT
You pay nothing upfront.
THE FEE
We earn an agreed share of the additional operating profit for 12 months.
IF NOTHING IMPROVES
If the result does not improve, you owe us nothing.
IF WE ARE LATE
If we fail to complete the agreed work within 30 days, we pay you €10,000.
We only work with companies we believe we can improve.
We invest before we are paid, so we do not accept every company.
THE RIGHT FIT
Ecommerce businesses that already have real demand, enough operating history to understand the business, and the authority to make changes quickly.
Companies that want the result — and are prepared to let us earn their trust.
NOT THE RIGHT FIRM FOR
Companies looking for another report.
Leaders who want advice but do not want anything to change.
Give us the result you want.
We will tell you whether we believe we can produce it. If we can, we will take the risk with you.